STEAM Community Studio Virtual Marketplace winners Aline's Fine Lingerie have revealed the results of their iGuide experience by CVD Event Studio. STEAM Community studio spent the beginning of July launching the #RailwayCitySocial Instagram event in support of Downtown Business. This was an event that invited the public to check into the instagram pages of local downtown businesses and share the #RailwayCitySocial for a chance to win a downtown prize pack. Due to the challenges to small and medium sized businesses during the pandemic, our program had students from the Ivey Business school at Western University, H.B. Beal Secondary, Fanshawe College and our STEAM staff partner to design Instagram learning clinics and an online campaign for helping downtown businesses pivot to creating engaging online content. Businesses who participated in the project had the chance to win a digital floor plan or iGuide created of their space. The goal of this floor plan is to invite online customers to explore the space in a new way and to engage potential new customers. Those with sensory challenges or who are nervous about returning to the in person shopping environment can also check the business out in advance to build up comfort with the space.
To check out their new iGuide click here: youriguide.com/565_talbot_st_st_thomas_on/
Drop by our STEAM Community Studio page to see our other amazing projects. Year one has just finished and our next six projects have been selected.